But how to track the results? @Netlify can expose the underlying branch name to Google Analytics thanks to an environment variable and some post-processing.
Quick to set up:
https://youtu.be/ujqM2lMRDkg
/cc @AndyDavies
My tweets and posts live here on my own domain these days.
You can explore them here and follow me on Mastodon instead of Twitter where I'm not currently active.