@_rndlph @smashingmag There is an overhead to hosting and maintenance which can be reduced.
You're right that it's not new. But the web has matured, providing greater opportunities thanks to services and APIs and more powerful browsers. So the term tries to help convey that.
My tweets and posts live here on my own domain these days.
You can explore them here and follow me on Mastodon instead of Twitter where I'm not currently active.